Knowing Your Customer: Driving Sales Through In-Depth Customer Understanding
Unlock the secrets to sales success with ‘Knowing Your Customer,’ a transformative course empowering sales professionals to drive revenue through in-depth customer understanding
Course Details
Duration /
Set-Up
4 hours, with 15 mins break
Delivered at your site
Suitable for up to 12 delegates – can accommodate more but we advice against this to maximise everyone’s learning experience
Pricing
£750 per session
*Note: we do not charge per attendee. This is a fixed price for one of our expert trainers to deliver at your site
Objectives
- Develop detailed customer personas, leveraging demographic and psychographic data, to enhance targeted marketing and sales strategies
- Hone active listening techniques to extract valuable insights during customer interactions, fostering empathy and understanding of diverse customer needs
- Craft tailored sales messages for distinct customer segments, adapting communication styles to resonate effectively with specific target audiences
- Develop advanced questioning techniques to elicit comprehensive customer information, uncover hidden needs, and guide meaningful conversations that lead to enhanced sales opportunities
Who Would This Benefit
This course is designed for anyone looking to learn the techniques to develop a deeper understanding of their customers, to mprove their ability to close sales, generate leads, book appointments or similar over the phone. Catering to both novice and seasoned sales professionals, offering foundational principles for those new to the field while providing advanced insights and fresh perspectives to elevate the skills of experienced salespersons
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